5 Little Known but Extremely Common AdSense Policy Violations
"Your account has been suspended."
Probably the worst news you can get for a webmaster, especially if it comes from services that depend on all or a large portion of your income.
It is known that Google AdSense knows exactly how its policies are applied. A negligent look at the online AdSense user forum quickly shows you how many of them don't know that their account has been suspended because it violates our policies. AdSense.
In most cases, publishers can speculate about their mistakes. AdSense believes active compliance is the only protection against such sudden interruptions.
Some policy violations are indiscriminate, others are not very clear.
At smartzonedaily, we help hundreds of AdSense publishers. Here's what our sales team thinks about policy violations:
We thank our experts for the success of customers and the product for their contributions.
1. Ad Units Not Optimized for Mobile Web
AdSense doesn't allow 300x250 (or larger) ad units above the fold of mobile devices because the content moves below the fold and users must scroll down to view the content. This is not a square and vertical display. For the same reason, you cannot place more than one ad unit above or below the background.
AdSense has a mobile ad optimization guide that recommends three basic strategies for better display of mobile ads:
Place the 320 x 100 unit on the fold
Use a 300 x 250 unit under the fold that is optimized for mobile devices
Try to reduce loading times on your mobile site.
2. Exceeding Ad Limits Per Page
The problem: AdSense prevents users from placing more than one large ad unit on a page. Failure to do so can cause the account to be blocked. In AdSense terminology, "large" ad units are defined as a minimum size of 300x600.
The solution: find out about ad limits per page, which determines the number and types of ads that you can place on one website. In short, you can place up to 3 AdSense for content blocks, up to 3 blocks of links, up to 2 search fields and a maximum of one large block per page.
3. Displaying Ads on a Site With Pop-ups
The problem: Publishers can't display Google ads on websites that contain more than three pop-ups. However, this is not all, because there are many other provisions for websites with popups that can cause problems if ignored.
The problem: popups are generally considered to be unpleasant. You should delete it if you can, or at least try to make it as low as possible. The purpose of the pop-up might be good because it only interferes with the user's experience when the user browses the website. For additional pop-up instructions, see the Pop-up Site Advertising Policy.
4. Content that Resembles Ads.
Issue: If users accidentally click on ads that mislead them about website content, advertisers lose money - and this is a big problem for Google. The sanctity of ad networks like Google AdSense is very dependent on how well protected advertisers are protected from these spills.
Solution: You must be active to ensure that content and ad space are clearly separated by distance or label, and to minimize the risk of ads being confused with content. Are you in the position of your reader when you create and place ad units - is there a chance that you might accidentally click on an ad? If so, try to get a better placement.
Note: Aligning images with ads or placing them under a misleading header is also a similar and commonly observed violation.
5. Invalid Activity on Site.
The problem: Invalid activity explains many small problems related to the quality of incoming traffic and the validity of the impressions or clicks generated on your website.
How to resolve it: As mentioned above, invalid activity is a group of incidents, not isolated incidents - although each of these incidents is enough to put your account in trouble. Incorrect third-party traffic, clicking on your own ads, and artificially increasing pageviews can result in invalid activity on your account. Read the Invalid AdSense Activity Support page to learn how to stay clear.